Machinery & Products

Allflex wins two World Expo awards

By Dairy News

Allflex received two Dairy Herd Management Innovation Awards at the recent World Dairy Expo for its SenseTime cow monitoring system and the eSense Flex ear tag.

The awards recognise the top 10 dairy industry innovations introduced over the previous year, selected for their ability to help producers manage their herds better and more cost effectively.

A panel of nine judges, including six farmers and three technology experts from leading universities, determined the winners.

The criteria considered were the products’ usefulness, uniqueness, return on investment and ability to improve herd performance or day-to-day dairy farm management.

The two products were the only cow monitoring products that made it into the top 10.

SenseTime is a modular cow monitoring solution that delivers actionable information on the reproductive, health, nutritional and wellbeing status of individual cows and groups. It allows dairy farmers to make data-driven decisions for maximised productivity.

The eSense Flex ear tag is designed for long-lasting performance in vastly varying farm environments and temperatures.

It is made of a UV-resistant material, for high durability, and has a special shock-absorbing head that increases resilience.

The eSense tag transmits actionable information back to the SenseTime system.

“We are very honored that our SenseTime system and eSense tags have been singled out by the prestigious Dairy Herd Management Innovation Awards,” said Shane McManaway, Allflex CEO for Asia Pacific.

“We are thrilled to be bringing these products to Australia in 2018; allowing dairy farms of every size to benefit from this advancing technology, helping them to improve their management, productivity and outcomes.”

SenseTime is due to launch in Australia in January 2018, with the eSense Flex ear tags set for release shortly thereafter.